Are you a retailer, entrepreneur or project developer in Wallonia? A new tool will help you identify the best areas to set up your business. Thanks to clear, map-based fact sheets, you can find out what shops are available in each commune, where they are most attractive, household buying habits and much more. It's a real help in building a solid, well-argued strategy for setting up your business.
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Practical support for business strategy
Where should you locate your business? How do you assess the attractiveness of a district or town? What are the existing commercial centres and where is the competition? To answer these questions, we have developed a local commercial diagnostic tool.
This diagnostic tool, in the form of fact sheets for each local authority, is designed to provide an overview and map of the existing retail offer, in direct relation to local dynamics.
A geographic and strategic tool
Thanks to this new layer of data integrated into WalOnMap, businesses, retail developers and franchisees can now :
- Identify commercial centres and under- or over-equipped areas.
- Understand the type of retail offer in a community.
- Visualise the precise location of retail activities.
- Gain a better understanding of household purchasing behaviour, including shopping avoidance.
This information can be used to provide strategic justification for retail development, to target areas with high potential, and to provide a well-founded analysis of the area for public or private partners.
How can I consult my local commercial analysis?
Visit the local commercial analysis page, select a local authority and download the PDF.
This new tool provides a clear, regionalised view of Wallonia's commercial landscape, and is a real lever for development.